I was looking through some press releases and stumbled upon this one, which is quite interesting! Here is the link http://tiny.cc/7uHNf but as I'm short on time I thought I would also include it in my blog today.
New Costume Jewellery Website Launched in the UK (seasonsonline.co.uk)
Our new ground breaking website was launched in November 2008 offering quality costume jewellery to both public and trade at good honest low prices.
FOR IMMEDIATE RELEASE
Jan 23, 2009 – Our e-commerce costume jewellery & fine jewellery website launched in November 2008 in Sunderland and we thought it was about time we shared this with the world as we think it's really quite special. This press release is for all the girls, women & ladies that told us what they wanted from a jewellery website, and to let you all know that we listened to what you said and have worked really hard to deliver, and finally here it is http://www.seasonsonline.co.uk/. You said that you wanted to be able to buy an outfit and not have to think about the extra expense of over priced accessories. After all, costume jewellery is supposed to be fun fun fun! Fine jewellery such as Gold & pearls can be a life long investment so you would always expect to pay more for it, but you will be pleased to know that we are now also offering pearl and gemstone jewellery at prices that I'm sure you will agree are unbeatable. One of the concerns you mentioned is that you are worried about losing expensive jewellery on a night out, and would be far happier to lose something that didn't cost the earth!- BUT, you wanted to know why there isn't anywhere to buy great quality costume jewellery at cheap prices on the internet. Yes, sure you can buy cheap jewellery from large high street stores, but as you might have guessed, it is mass produced and the quality is very poor! You also wanted to know why shops can offer huge 70% sales on jewellery accessories! Well, that's because it's greatly over priced in the first place. We have answered this question by simply offering "Good honest prices" in the first place. No messing around! You wanted unique high street styles to give you individuality and flare and our response to this is a reassurance that our jewellery is NOT mass produced and we change our products regularly, keeping in line with current fashion trends. So, in a nutshell we believe we have just about answered all the questions you put to us. For the 1000's of women that helped contribute in building this site, we thank you for your help and are now pleased to be able to hand it back over to the British public. Now you can shop harder for your clothes on the high street, then sit down & relax at home with a cup of tea to choose your jewellery accessories. So, from all at www.seasonsonline.co.uk we wish you a GREAT 2009 and we want you to know that You will always receive a warm welcome at our store and we firmly believe in great service and putting our customers first! Please also remember this one message that was created specifically for you by YOU, "Expensive branding is over rated, quality speaks entirely for itself".
Jan 23, 2009 – Our e-commerce costume jewellery & fine jewellery website launched in November 2008 in Sunderland and we thought it was about time we shared this with the world as we think it's really quite special. This press release is for all the girls, women & ladies that told us what they wanted from a jewellery website, and to let you all know that we listened to what you said and have worked really hard to deliver, and finally here it is http://www.seasonsonline.co.uk/. You said that you wanted to be able to buy an outfit and not have to think about the extra expense of over priced accessories. After all, costume jewellery is supposed to be fun fun fun! Fine jewellery such as Gold & pearls can be a life long investment so you would always expect to pay more for it, but you will be pleased to know that we are now also offering pearl and gemstone jewellery at prices that I'm sure you will agree are unbeatable. One of the concerns you mentioned is that you are worried about losing expensive jewellery on a night out, and would be far happier to lose something that didn't cost the earth!- BUT, you wanted to know why there isn't anywhere to buy great quality costume jewellery at cheap prices on the internet. Yes, sure you can buy cheap jewellery from large high street stores, but as you might have guessed, it is mass produced and the quality is very poor! You also wanted to know why shops can offer huge 70% sales on jewellery accessories! Well, that's because it's greatly over priced in the first place. We have answered this question by simply offering "Good honest prices" in the first place. No messing around! You wanted unique high street styles to give you individuality and flare and our response to this is a reassurance that our jewellery is NOT mass produced and we change our products regularly, keeping in line with current fashion trends. So, in a nutshell we believe we have just about answered all the questions you put to us. For the 1000's of women that helped contribute in building this site, we thank you for your help and are now pleased to be able to hand it back over to the British public. Now you can shop harder for your clothes on the high street, then sit down & relax at home with a cup of tea to choose your jewellery accessories. So, from all at www.seasonsonline.co.uk we wish you a GREAT 2009 and we want you to know that You will always receive a warm welcome at our store and we firmly believe in great service and putting our customers first! Please also remember this one message that was created specifically for you by YOU, "Expensive branding is over rated, quality speaks entirely for itself".



I just can't think who would have published such an article? Can you? Maybe it was just another worry wart male costume jewellery seller!!?
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